| Summary | National Percentile | Rank vs Metro |
|---|---|---|
| Housing | 37th | Poor |
| Demographics | 52nd | Good |
| Amenities | 54th | Best |
Multifamily Valuation
| Property Details | |
|---|---|
| Address | 2800 Lawrence Crossley Rd, Palm Springs, CA, 92264, US |
| Region / Metro | Palm Springs |
| Year of Construction | 1980 |
| Units | 72 |
| Transaction Date | --- |
| Transaction Price | --- |
| Buyer | --- |
| Seller | --- |
2800 Lawrence Crossley Rd Palm Springs Multifamily Investment
Positioned in a service-amenity corridor of Palm Springs, this 72-unit asset benefits from renter demand supported by nearby retail and healthcare access, according to WDSuite s CRE market data. The area shows steady household formation and rising renter incomes within 3 miles, supporting leasing durability and measured rent growth over the medium term.
Neighborhood-level retail access is a relative strength: grocery, restaurants, and pharmacies score above national averages (80th percentile range for cafes and ~80+ for groceries and pharmacies), which supports convenience-driven retention. By contrast, parks and childcare options are limited within the immediate neighborhood, which may temper appeal for some family renters.
Within a 3-mile radius, demographics point to a larger, stabilizing renter base: households grew in recent years and are projected to increase further by 2028, with median and mean household incomes trending higher. This expansion of higher-earning households can support rent levels and reduce downtime between turns, particularly for well-maintained units and competitive amenities.
Renter-occupied housing within 3 miles is roughly four in ten units, indicating a meaningful tenant pool for multifamily assets and supporting day-to-day leasing activity. At the immediate neighborhood scale, occupancy is below national norms, suggesting that thoughtful operations, targeted upgrades, and competitive pricing can be important in achieving and sustaining property-level occupancy above local averages.
Compared with metro peers in Riverside San Bernardino Ontario (997 neighborhoods total), the area is competitive on amenity access but sits below the median on overall housing performance. For investors, this mix signals potential to capture demand from convenience-focused renters while managing against softer neighborhood occupancy dynamics through asset-level quality, service, and leasing execution backed by commercial real estate analysis.

Safety indicators are mixed. Relative to neighborhoods nationwide, the area sits below the middle of the pack for overall safety, reflecting elevated property crime compared with national norms. However, recent trends show an improvement in violent offense rates year over year, which is a constructive directional signal to monitor.
Within the Riverside San Bernardino Ontario metro (997 neighborhoods total), the neighborhood ranks in the lower half for crime, so underwriting should reflect prudent security measures and resident experience investments. Monitoring continued improvement trends and partnering with professional management can help support resident retention and leasing stability over time.
Proximity to established employers provides a steady commuter base that supports workforce housing demand. Nearby operations include environmental services and branded consumer goods, offering diversified employment drivers consistent with the area s role as a regional service hub.
- Waste Management environmental services (8.0 miles)
- General Mills consumer packaged goods (43.4 miles)
The asset s Palm Springs location offers strong convenience fundamentals above-average access to groceries, restaurants, and pharmacies which supports leasing and renewal momentum. Within 3 miles, households and incomes have risen and are projected to continue growing, expanding the tenant base and supporting rent levels for well-operated properties. Based on CRE market data from WDSuite, neighborhood occupancy trails national norms, so property-level results will hinge on effective operations, competitive finishes, and targeted marketing to capture demand from convenience-oriented renters.
Affordability needs careful management. Neighborhood rent-to-income metrics imply elevated cost pressure for some renters, but 3-mile income growth and continued household expansion indicate depth in the tenant pool. Investors can lean on value-focused renovations and service quality to enhance retention, while underwriting with conservative lease-up and renewal assumptions.
- Amenity-rich location supports day-to-day renter convenience and renewal potential.
- 3-mile households and incomes trending upward, expanding the qualified renter pool.
- Opportunity to outperform local occupancy via targeted upgrades and disciplined leasing.
- Underwrite conservatively: neighborhood occupancy and property crime run below national norms.